curb.
A modern parking platform

Modern parking.
Built right.

One platform for hourly validation, self-service monthly leases, and event pricing. Phone-first, no app to download. You own the customer, the data, and the pricing engine.

Build time
10–14 wks
Driver app
None
Vendor lock-in
Zero
9:42

You're parked.

Free until 10:42 PM

PlateABC 1234
LotMain Street
Going toBlack Cow

We'll text you 15 min before.
Just walk in. The host will take care of it.

First pilot launchingBlack Cow at Main Street Market · Charlottesville, VA
Pilot a lot →
01 · The problem

Parking, today, is broken

Existing systems were built for the operator, not the customer. Drivers fail at sign-up. Owners get statements two weeks late. Validation is chaos. There's an opening for a platform that fixes all three at once.

Drivers can't figure out the app

ParkMobile, SpotHero, Passport. All built by 25-year-olds for 25-year-olds. Most lot users skew older, give up at account creation, and end up towed. That's your customer experience.

You're a tenant on someone else's platform

SpotHero takes 15–20% of every reservation. Metropolis is the new city vendor with an opaque privacy policy. None of them give you the customer, the data, or the pricing dials.

Validation is staff confusion or paper coupons

Restaurants want to validate parking. Today that's hand stamps, reused coupons, or a frazzled hostess writing plates on a notepad. Owners can't accurately bill the restaurant for the amenity.

Monthly leases run on paper hangtags

Commuter lots near train stations and hospitals are recurring-revenue gold. They run like 1995. Sign at the operator's office, get a hangtag, mail a check. No website. No SEO. No demand capture.

02 · The platform

Three product lines, one stack

All three share a database, a payment provider, and a customer model. You run a single dashboard.

Hourly · Line 01

With validation

Driver scans a QR or the LPR camera reads their plate at entry. They pick a business they're visiting. The business validates them — from a host-stand tablet, an in-store QR, a POS webhook, or geofence. Free under the grace window, charges accrue after.

See the driver flow
Monthly · Line 02

Self-service leases

Public landing page per lot, optimized for local search. Driver applies, e-signs the lease (UETA-compliant), pays via Stripe Subscription. Plate is the permit. Cancel in one click from a logged-in account.

See the lease page
Events · Line 03

Premium pricing

UVA football, JPJ shows, graduation, Fridays After Five. Pre-booked, paid upfront, scanned in. Camera cross-checks at entry. Owner sets the rate per event. Captures the demand spike SpotHero would normally take 20% of.

Coming Phase 3
03 · How it works

From scan to receipt

The whole loop in four steps. The driver only ever touches a phone for the first one — everything after is text-only.

Step 01

Driver parks, scans a QR

Plate plus phone. Apple Pay saves a card (we won't charge unless they overstay). No account, no email loop.

Step 02

Walks into the business

Host validates with one tap on a tablet at the host stand. Or the customer scans an in-store QR. Or the POS webhook fires when their check is opened.

Step 03

Driver gets a text

Plain English. Signed Curb. We text 15 minutes before the free window ends, and again at session close with the receipt.

Step 04

Overstay, auto-charge

Stripe charges the saved card at the rate you set. If a card declines and an hour passes, the platform flags for tow with full photo evidence and signage compliance check.

04 · For the operator

One screen replaces the monthly statement

Live revenue across all three lines. Monthly leases, validated hourly, paid hourly. Drill into any tenant to see what their validation amenity is worth at lease renewal.

  • Live MRR from monthly leases

    Active leaseholders, past-due cards, cancellations pending, renewal calendar.

  • Per-tenant validation reports

    Black Cow validated 540 customers in March. 1,080 hours of free parking. Worth $3,240 at $3/hr.

  • Occupancy heatmap

    Hour-by-hour fill rate, peak time, no-show rate. Time-zone your monthly priority windows around it.

  • Enforcement audit trail

    Every flagged plate, every warning, every charge, every tow with photo evidence. The Va. § 46.2-1231 defense, built in.

Open the dashboard
app.curb.app

Main Street Lot

Today · live
OverviewMonthliesValidations
MRR · Monthlies
$9,300
+$450 mo/mo
Validated today
47
5 tenants
Paid hourly today
$245
31 sessions
Occupancy
70%
Peak 89% 7:14 PM
Validation by tenant · today
Black Cow182.0 hr$108
Maya72.0 hr$42
Feast221.3 hr$84
The landscape

You have options. Curb is the one that gives you back the keys.

Every named alternative takes a slice of your revenue, your customer relationship, your pricing flexibility, or all three. Curb takes none.

 CurbParkMobileSpotHeroMetropolisPiedmont-style
Owner take of revenue100%85–88%70–85%Bundled SaaSStatement comes 2 wks late
Driver app requiredNoYesYesNo (LPR-based)No (pay machine)
You own the customer dataYesNoNoRestrictedPaper records
Privacy policyPlain English, configurable retentionStandardStandardCouncil called it 'hard to decipher'
Tenant validation amenityNative, billable to tenantsPaper couponsAdd-onYesHand stamp
Monthly lease productSelf-service, e-signed, online cancelLimitedPaper, hangtag, mailed check
Lock-inMonth-to-monthContractContract3–5 year contracts reportedManagement agreement
Built forThe lot ownerDriversAggregator demandMunicipal-scale opsA bygone era

Sources: ParkMobile + SpotHero pricing pages (2025), Cville Tomorrow coverage of the city's Metropolis rollout (Jan 7 2026), Piedmont Virginia Parking Co. listings.

The math

What a lot like yours makes in year one

Conservative numbers using $150/mo permits (UVA Health staff rate), $5/hr open parking, $20/car on event days, and four validating tenants paying a monthly amenity fee. Adjust to your lot.

Total spots in your lot60
20200
% leased to monthlies70%
0100
Paid hourly sessions per day20
0120
Event days per year20
070
Year-1 revenue (conservative)
$156,404
Net after Stripe processing · $163,300 gross
Monthly leases (42 permits)$75,600
Paid hourly$36,500
Event-day premium$32,000
Tenant validation amenity$19,200
Stripe processing-$6,896
Compare to today: a Piedmont-style flat management fee on the same lot typically returns ~50% of these numbers. AirGarage at 30% take returns ~70%. Curb returns all of it, less processing.
05 · Why Curb

Built for real businesses

The new AI parking players solve some real problems and create new ones around privacy, lock-in, and operational opacity. Curb takes the same UX and gives you back the keys.

No driver app

Phone-first, QR-and-text. Customers never download anything. Elderly customers don't get stuck. Your hostess validates from a tablet, the driver gets a confirmation text. That's the whole experience.

No vendor lock-in

The database is plain Postgres on Neon. The codebase ships to you. If you ever want to move providers, point a connection string at a different host. Compare to a Metropolis or AirGarage contract that locks you in for 3–5 years.

Privacy as a feature, not a footnote

Per-operator photo retention, configurable down to 21 days. Plain-English data policy. Built to handle Va. § 2.2-5517 if the General Assembly extends LPR rules to private operators in 2026.

Built for the lawyer in the room

Va. § 46.2-1231 signage compliance flag on every lot, gating tow dispatch. UETA-grade lease audit trail. § 59.1-207.46 auto-renewal consent. DPPA-compliant plate lookup workflow with redacted operator views.

The pilot

First five lot owners. 90 days free.

We install the signage, configure your validating businesses, set up payments, and run the platform. You keep 100% of the revenue. After 90 days, you decide whether it stays. First pilot is launching at Black Cow on Main Street.

Entry signage installed (Va. § 46.2-1231 compliant)
Host-stand tablet, configured and trained
Stripe + Twilio under your accounts
A2P 10DLC SMS filing handled
Live operator dashboard, day one
30-min weekly check-in with Kodie
100% of revenue, less Stripe passthrough
Month-to-month, no commitment
Reserve a pilot slotkodie@brcg.co · Charlottesville, VA
06 · FAQ

Common questions

Six honest answers. If your question isn't here, ask.

What does the 90-day pilot cost?+

Nothing. We install the signage, configure your validating tenants, set up Stripe and Twilio under your accounts, and run the platform. You keep 100% of the revenue. After 90 days you decide whether to continue on a paid SaaS contract.

Do I have to change my tow operator?+

No. We keep your tow vendor in the loop and hand them dispatch alerts via SMS or their portal. The platform's job is to flag and document, not replace the tow company.

What if my customers don't have smartphones?+

Two fallbacks. (1) Your hostess validates from a tablet — the customer never touches a phone. (2) A toll-free number on every sign that routes to an AI voice agent (or a real person) that starts a session by voice.

Will this work without cameras?+

Yes. Phase 1 is QR-only. Cameras come in Phase 3 (around week 9) for auto-recognition of monthly permits and entry detection. You can pilot without buying any hardware.

Who owns the data?+

You do. The database lives in your operator account on Neon (or your provider of choice). Source code ships to you. You can move providers any time without contract penalties.

What about A2P 10DLC / SMS compliance?+

We handle the filing in week 1 of onboarding. It takes 3–7 business days to clear and is required for any US-business SMS in 2026. Filed under your brand or under BRCG's, your call.